Well, it’s nearly Valentine’s Day. I’ve been too busy for too long to give any attention to blogging, but hey, you have to make time for special occasions, and this is one such.
So I thought I’d celebrate the day with a few love poems in different styles. In verse as in my working life, the object of my affection is my (generic) client.
Hope you like them.
A man writing copy in Britain
Fell deeply in love. He was smitten.
“Dear client, in rhyme
I to you for all time
Dedicate every word I have written.”
Copywriter Robert Fenner
Dyed the text he wrote with henna
His true love, his client, said
“I’m glad to see my copy’s read”
The lonely cursor blinks upon the screen
The page is blank, the keys await my touch
O curse these days when wits are none too keen
And words sail by and nimbly dodge my clutch!
The minutes pass, and deadlines hurry near
Will nothing – coffee? tea? – provide a boost?
With just an hour to go, in growing fear
I search, and fail to find the mot that’s juste
And then, oh then, when hope is at an end
My thoughts take sudden shape, and I can write
A headline – strapline – body copy – ‘send’ –
And I can take my well-earned rest tonight
Take ease, my heart. In this there’s consolation:
My loyal clients are my inspiration
Acorn in its cup
Client and copywriter
A perfect union
Vans and taxis thunder by
Ambulances wail and cry
Lorry horns assault the sky;
Even though I’m writing prose
Neighbours play their radios,
TVs, music – heaven knows
If I’ll ever meet this brief.
Notwithstanding all this grief
Eager client, you’re my chief.